Rick Astley Reclaims The “RICKROLL” For Marvel’s Guardians Of The Galaxy

Rick Astley and video game developer Eidos-Montréal, a Square Enix studio, have released a video showing the ‘80s icon donning his quintessential quiff and tricking gamers into inadvertently becoming a victim of the classic meme. The video, created for today’s launch of Marvel’s Guardians of the Galaxy, puts Rick in the role of a mysterious hacker who develops a mischievous ruse to Rickroll players within the game.
Of his involvement, Rick Astley said:
“For years I’ve been biding my time, patiently waiting for the perfect moment to take back ownership of the Rickroll. When I found out Never Gonna Give You Up was in Marvel’s Guardians of the Galaxy, it was clear this was the opportunity I had been waiting for!”
He continued:
“In all seriousness though, I’m genuinely excited to be part of the game’s soundtrack, to feature alongside so many wonderful songs that defined a decade and have personally influenced my youth ...