This September, Twitch is collaborating with suicide prevention charity R U OK? to educate its global community on how a conversation can change a life, and empower them to ask the all-important question.

Dozens of creators will live stream conversations about their lived experiences navigating life’s challenges and discuss how people can support their friends, family and even acquaintance’s mental health—with 14 select creators featured on Twitch ANZ’s homepage to amplify R U OK?’s essential message and expansive resources to millions.

A dedicated Twitch Plays Support campaign has mobilised its ANZ community to raise funds for R U OK?, targeting AU$100,000 in donations to help the charity continue to provide crucial, free resources that build people’s confidence and capacity to have life-changing conversations. While the 10-day Tiltify fundraiser officially kicks off with R U OK? Day on September 9, dozens of ANZ creators and their communities have already raised over $12,000.

In addition, for all Tiltify donations made to two creators’ campaigns during special featured streams, Twitch will match up to AU$15,000. First off the ranks was indie-folk musician Hayzee whose charity stream smashed its $1000 goal, raising a whopping $4000 which will be matched by Twitch for a total of $8000. Looking to continue this momentum is legendary World of Warcraft gamer PandaTV, who is set to kick off his fundraising stream on September 10.

Twitch Plays Support’s R U OK? fundraiser on Tiltify will run until September 18, and every creator across ANZ is invited to join the campaign through raiding, hosting and chatting, driving donations, and sharing the R U OK? message with their communities by encouraging viewers to connect with those closest to them.

Twitch is live-streamed, interactive, personality and content-based, community-driven entertainment where anyone can play a role in creating the moment. Tune into the R U OK? conversations at twitch.tv.